ConvExx works with you to develop a detailed marketing plan and timeline for the event. All our plans include strategic direction to bring exhibitors and attendees to the event, but also to create a global brand, so important in everyone’s marketplace. The development plan includes every aspect of marketing and PR to ensure coverage by all media outlets.
ConvExx will appoint and supervise an experienced marketing agency to handle the marketing production for the Show. This agency will have experience in producing marketing materials for trade shows, including direct mailing pieces, flyers, brochures, buyer invitations, posters, social media and collateral materials.
Selecting the appropriate publications to brand the event and partner with is one of the most important element of the marketing plan. ConvExx works with print and internet publications to create synergistic partnership that benefit the show.
- ConvExx supervises the preparation and mailing of the exhibit sales materials
- ConvExx constantly looks for out-of-the-box marketing opportunities to find new exhibitors
- ConvExx understands the value of an existing exhibitor and works hard at client retention.
- ConvExx uses print and social media to attract attendees and create a year-round community that keeps the Show top of mind